Reading Lists

When one decides to go into business, it is very important that as the business grows, one grows as a business person as well!

 

Whilst one may learn a lot from interaction with clients, potential clients and other business contacts, it is vital that one finds time to read up on what experts in various fields are writing about building a successful business.
 

Here is a start:
 

  • The E-Myth Enterprise: How to Turn A Great Idea into a Thriving Business (by Michael E Gerber)
     
  • The One Page Business Plan: Start with a Vision, Build a Company(Jim Horan)
     
  • The Highly Effective Marketing Plan: A Proven, Practical, Planning Process for Companies of All Sizes (by Peter Knight)
     
  • Maverick Marketing -   Essential Business Building Strategies for Extraordinary Business Growth (by Andrew Ludlam)

 



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